How to Choose a Web Designer

How to Choose a Web Designer, Chico Web Design
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Choosing a Website Designer

When selecting a web designer, it’s essential to look beyond mere aesthetics. While admiring designs on other sites is natural, what suits one site might not align with yours. Remember, it’s not just about appearances.

Before you go live with a new site it is important to consider what your current site is good at. There are three things that are often overlooked.

  • Conversion: Companies boasting expertise in User Experience (UX) or User Interface (UI) should conduct heat mapping studies on your existing site and compare them to the new design.
  • Visibility: Analyze which keywords your current site ranks well for and which ones yield the best click-through rates. Before unveiling your new design, delve into analytics to identify SEO strengths and weaknesses.
  • Platform: Assess your current platform and the one your new site will be built on. If transitioning from a custom-built site to a WordPress, Joomla, Drupal, or other open-source CMS, be prepared for potential fluctuations in ongoing support and maintenance costs.

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While many web design options in Sacramento boast solid design or development foundations, few possess a deep understanding of UI/UX and SEO dynamics—the elements that truly impact your business.

The beauty of web design lies in the ability to choose beyond local confines. In our view, the top website development company resides in Chico, CA (admittedly, a subjective opinion). With technology bridging geographical gaps, we can seamlessly handle everything online. It’s a truly splendid business.

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2 Comments

  1. Andrea Hopes

    A amazing article to read. Thanks a lot for posting this.Could you please tell how to equip a successful web development team in a company.What are the criterias for that?

  2. Agua Website design

    There are so much to know for the web design and the article serves as a gateway to the knowledge. There is so much written in it in so many ways.

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